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🔑 Top Google Ads Tips for Better Performance
1. Use Specific Keywords (Not Broad Ones)
- Target keywords with clear intent.
- Example: Instead of “shoes,” use “buy men’s running shoes online.”
2. Create Tightly Themed Ad Groups
- Group related keywords together in separate ad groups.
- This makes your ads more relevant and improves your Quality Score.
3. Always Write Strong Ad Copy
- Highlight benefits, not just features.
- Use calls-to-action (CTA) like “Shop Now,” “Get Free Trial,” or “Start Today.”