TAKE ADVANTAGE OF AN ULTRA-SIMPLE, PERSONALIZED AND GUIDED CONFIGURATION
Simply enter your GA4 measurement ID and, if needed, your Universal Analytics tracking ID and start collecting your first data!
Moreover, the flexibility of the module allows you to adapt the tag to your theme if it uses custom HTML elements for any event triggered by a click (select item from list, remove item from cart, log in etc...). You also benefit from advanced settings such as selecting order statuses associated with refunded or partially refunded orders, or customizing the conversion values sent to Google.
Finally, as always with the BusinessTech modules, each configuration step is explained and accompanied by detailed step-by-step documentation.
CONSENT MODE AND COMPLIANCE WITH NEW REGULATIONS ON THE USE OF PERSONAL DATA
Unlike the previous generation of Analytics tag, the GA4 tag takes into account the new needs of merchants in terms of privacy protection. The consent mode of the tag allows you to collect information while respecting the preferences of your users regarding cookies, regardless of your cookie management module. Simply activate it through the dedicated tab of the module.
If you also use the "Advanced Cookie Banner" module of Presta-M
Simply enter your GA4 measurement ID and, if needed, your Universal Analytics tracking ID and start collecting your first data!
Moreover, the flexibility of the module allows you to adapt the tag to your theme if it uses custom HTML elements for any event triggered by a click (select item from list, remove item from cart, log in etc...). You also benefit from advanced settings such as selecting order statuses associated with refunded or partially refunded orders, or customizing the conversion values sent to Google.
Finally, as always with the BusinessTech modules, each configuration step is explained and accompanied by detailed step-by-step documentation.
CONSENT MODE AND COMPLIANCE WITH NEW REGULATIONS ON THE USE OF PERSONAL DATA
Unlike the previous generation of Analytics tag, the GA4 tag takes into account the new needs of merchants in terms of privacy protection. The consent mode of the tag allows you to collect information while respecting the preferences of your users regarding cookies, regardless of your cookie management module. Simply activate it through the dedicated tab of the module.
If you also use the "Advanced Cookie Banner" module of Presta-M
